On November 3, 2008, Jody Landers officially launched Water for Christmas. What an amazing one-year journey it has been.
$59,000 was raised in that short time between 11/3 and Christmas.
And it was all done by regular people. There wasn't a professional fund-raiser leading the charge. Just a regular person who knew lots of other regular people. And a passion to help people. And a weariness with the materialism of Christmas.
Of course, it helps if you are a regular person with a blog read by, it seems, a zillion people everyday.
Not mine, of course, Jody's.
So: Happy Birthday, WFC. And way to go, Jody, who, by the way, is on a plane right now heading to Liberia to see for herself the work that Water for Christmas and Charity:Water are doing there.
Now, heads up. Water For Christmas enters it's second season, and we're going to kick it off with a bang. Here's what's happening:
Last year, we did $10 Fridays. Every Friday for six weeks, people were encouraged to give ten bucks to WFC. A lot was raised through $10 Fridays.
This year, instead of six Fridays, we are looking at one day. One really big day.
November 13th. Everyone giving $10. So spread the word. Use whatever means you have: Facebook, MySpace, blog, Twitter, email, texts. Even that old technology that is hanging on your wall in the kitchen.
Here's the graphic that we are using:
I need your help to get the word out, because, well, my blog reaches somewhat less than a zillion people.
But I'm working on it.
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